Mexico-based spirit brand Espolòn Tequila has partnered with popular nightlife venue The Attic to host House of Ramon. The spirit brand has converted the popular Melbourne cocktail bar to honour its Mexican roots, paying homage to the brand’s signature motif Ramon the Rooster, the culturally bold spur that inspired the brand’s name. Featuring an array of live vinyl DJs, musicians, and culturally aligned food and drinks akin to Espolòn’s heritage, this activation brings the brand’s bold and adventurous spirit to the land down under.
Espolòn Tequila has achieved global recognition for curating a wide range of events that exemplify the spirit brand’s core ethos of spurring forward in every aspect of life. The House of Ramon event gained inspiration from the spirit brand’s iconic motif Ramon the Rooster, who was selected by founder Cirilo Oropeza, giving the brand its name. Featuring an art installation, a wide range of live vinyl DJs, musical artists, along with food and drink options rooted in Espolòn’s colourful Mexican culture, The House of Ramon is an activation that brings to life the brand’s core qualities fostered by its founder.
The Attic is a cultural mainstay in Melbourne’s bustling nightlife scene. The venue is situated on top of the popular Black Pearl bar in Fitzroy. The Attic has a sophisticated design with a mixture of mid-century modern furniture along with minimalistic concrete walls. It adds to the array of uniqueness among the venues in the area, providing an elevated late-night experience. Espolòn Tequila and The Attic both encourage individuality and self-expression, making the Attic the ideal hosting venue for the House of Ramon.
Espolòn Tequila’s House of Ramon is running at The Attic every Friday until December 8th. For more details follow @espolontequilaau.
304 Brunswick St,
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