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It’s 2020. Australian TikTok accounts have increased by 70% since February and the global COVID-19 pandemic has kept us indoors for longer than we were initially expecting. A big part of our own acclimatisation to 2020 has been the realisation that perhaps, just perhaps, we are all content creators.
Content creation is no longer just for those seeking to influence with their blue-ticks and product placements. It’s for all of us. And it’s everywhere.
We went from filming our dads for LOLs, to helping him set up his own TikTok account. The sheer influx of video content this year alone has meant those who once considered themselves voyeurs are now publishing their daily antics, taking part in dance challenges, or even starting podcasts.
So maybe it’s time for an upgrade on that gear you’re using, or perhaps these recommendations are just what you’re after this close to Christmas. Consider these picks the cream of the crop when it comes to tech for creators, all made from premium materials while delivering above-grade results.
AUDIOPHILE MUST-HAVE: Shure Aonic 50 headphones
Shure’s Aonic 50 Headphones deliver a flawless sound and a technical prowess that’s now trademark to the Shure brand. These cans have been specially engineered from decades of stage and studio experience, and the noise cancelling processor offers a quieter, more immersive listening experience. d
If you’re after a premium, uninterrupted, world-class listening experience, the Aonic 50 is a game-changer.
Purchase: $599.00 from jands.com.au
PODCAST CREATOR PICK: Digital Recording Kit
Shure’s Digital Recording Kit with a PGA58 mic, XLR cable, MVi Interface and SRH240A offers a professional and realistic vocal experience. The design which connects straight to your device makes your voice feels like it’s floating through the device, rather than echoing into it. Perfectly designed for recording and monitoring directly with your computer or mobile phone, it’s a plus for those wanting premium sound quality.
Purchase: $399 from Jands.com
BEST FOR THE CONSTANT CREATOR: MV88+ video kit
If you’re a constant creator, or have aspirations to be one, then you’ll need the MV88 and Video Kit. Most creators use their phones to record and while the visual quality of most phones has improved exponentially over the years, the same can’t be said for audio quality.
The kit includes a Manfrotto PIXI tripod, phone clamp, and mount, as well as iOS and USB-C cables for compatibility and connectivity. Content creation is as simple as adding your phone to the gear and and capturing professional quality content no matter where you are.
Designed for creators on the go, or those who love to take a minimalist approach to gear, the Kit of lightweight, versatile, and can go with you anywhere.
Purchase: $399 from Shure.com
WHEN LIGHTING IS EVERYTHING: LED Ring Light
Ring Lights may have cut their teeth helping influencers to create makeup tutorial videos, but the game has indeed changed. LED Ring Lights are used by content creator professionals because they’re ideal for those on the go, the setting are customisable and they don’t emit too. much heat
The Neewer LED Ring Light is made of energy-saving 120 pcs LED beads and comes with three light modes (white, yellow+white, yellow) and 10 levels brightness. The USB plug means you can charge it anywhere and the stand comes in different adjustable heights.
Purchase: $34.99 from Amazon.com
FOR SERIOUS FILMMAKERS: Canon DSLR EOS 200D Mark II
Famously known as the smallest and lightest Canon DSLR, the EOS 200D Mark II model is almost identical to the original EOS 200D. This essentially means it has all the bells and whistles of the classic but it’s a couple of grams lighter.
This model’s Guided Display will help you learn as you shoot, and thanks to the Canon Camera Connect App, you can share all your video and photos via Wi-Fi and Bluetooth thanks to the ability to have constant connection with your smart phone.
Purchase: $999.99 from Amazon.com
FOR SOLO FILMMAKERS: Camera tripod stand
The 136 cm Extendable Tripod 136 cm delivers a lot of bang for buck. The biggest factors for creators when it comes to tripods is stability and versatility, this model has both.
With 4-section column legs, a quick release flip-lock to allow for a shorter height of 41.5cm, it meets various shooting needs. It also features non-slip rubber feet for ultra steadiness on various terrain, and a 360° Rotation Function for tilt movement to meet any angle required.
The tripod supports most DSLR cameras, plus it’s compatible with ios and Android Smartphones.
Purchase: $39.88 from Amazon.com
VIDEO EDITOR’S PICK: Microsoft Surface Laptop 3 with i7
The Microsoft Surface Laptop 3 with i7 is one of the most necessary gadgets for serious content creators. Complete with Intel processors, this particular model is considered one of the best portable 15-inch laptops around. It’s also known as the Surface Laptop 3 for Business for good reason; thanks to Intel’s 10th-gen Core i7 chip, it achieves roughly 10 hours of battery life – that’s more than enough to get even the most zealous editor through a long intensive project while away from a power source.
It also surprises with its weight; at 1.3 kilos, it’s surprisingly light. Plus, it features the long overdue USB-C port that reviewers like PC Mag have been angling for in write-ups for past models. This upside is huge if you’re working on Apple devices.
If the work you requires heavy video editing, and you want a computer with excellent image quality, Microsoft’s Laptop 3 with i7 is the right pick.
Purchase: $2,537.95 on Amazon.com