Created in partnership with Vitasoy
Music has a way of changing how physical effort feels. A track you’ve heard a hundred times can pull your attention away from tired legs, a steady beat can help you find your rhythm, and the right song can shift your mood before you’ve even started moving. It’s why the workout playlist has become its own kind of essential ritual, with every BPM and carefully timed chorus doing a job.
And now, that relationship between music and movement is inspiring a new line of thinking about what a playlist might be capable of. Studies into music and exercise have found that listening to music can lower perceived exertion, meaning physical activity may feel less demanding, even when the body is still working hard. Music can also influence arousal and mood, helping some people feel more energised and focused during exercise. Rhythm can support movement and pacing, too, particularly in repetitive activities such as running or cycling.
So yes, music can affect how we experience exercise, both physically and mentally. But could it also influence how effectively we process the food and drink we consume?
That’s the theory Essential Protein Frequencies is playing with, taking things a step further with curated Protein Absorption Playlists. In fact, they’re putting on the Essential Protein Frequency Listening Station, a silent-disco-style pop-up where visitors can tune into the playlists and sample free high-protein smoothies. It’s a fun idea to put to the test, but before we start crediting our favourite tracks with gains, it’s worth separating the science from the speculation.
While your playlist might be doing the heavy lifting on the vibes front, unfortunately for us music-heads, getting enough protein still comes down to what you eat and drink. With protein popping up everywhere from snack bars to smoothies, it can be hard to know what’s actually making a difference. But Vitasoy COMPLETE PRO offers an easy way to add it to your routine.
The complete protein alternative milk makes increasing your everyday protein intake simple, delivering 15g of high-quality complete plant-based protein per 250mL serve, including all nine essential amino acids your body needs, but can’t produce on its own. Available in the plant milk aisle in Creamy Original and Creamy Vanilla, it’s also low in sugar and contains seven vitamins and minerals.
So, by all means, spend time finding the perfect soundtrack for your next run or gym session. Music can change the way effort feels, and that’s a pretty compelling effect in itself. But if you’re looking to get more protein into your routine, no amount of playlist curation can replace what’s actually in your glass.
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