If you’re looking for the ideal example of a viral hit, look no further than “Fast” by Sueco.
The US rapper and singer-songwriter’s debut single blew up in 2022, becoming one of the biggest viral songs on TikTok. Soon enough, he was gaining over one billion global streams, releasing his well-received debut album, It Was Fun While It Lasted, in the process.
He’s worked with huge names like Trippie Redd and Travis Barker, becoming a major proponent of genre-bending music through his kinetic rock-hyperpop-rap sound. In this realm, elements of hardcore and hip hop create the element of surprise in Sueco’s sound, with experimentation running rampant.
With new single “Drama Queen” out now, and a new album coming “soon,” it’s set to be another big year for Sueco.
But first, let’s look back at 2023: attracted by mammoth hits like “Paralyzed” and “Loser”, packed crowds came out to see Sueco in Australia and New Zealand last year when he toured alongside fellow viral sensation Oliver Tree.
Sueco captured all the fun and mayhem of the shows, from shoeys to matching tattoos to inflatable koala costumes, for Rolling Stone AU/NZ, which you can check out below.
Sueco’s “Drama Queen” is out now.