In what’s likely the most fashionable fusion of food and footwear we’ve seen comes Menulog’s latest venture – custom Katy Perry-inspired handmade sneakers that you can win for your very own collection.
For the project, the food delivery legends have partnered with Damian Sim of BespokeIND, who has worked with some of the world’s biggest names while creating his one-of-a-kind handmade sneakers for almost a decade.
Damian created the exclusive custom ‘Sushi Sneakers’ inspired by Katy Perry’s indulgent world of food while paying homage to her iconic sushi dress worn in her music video for ‘Did Somebody Say’.
The Katy Perry-inspired ‘Sushi Sneakers’ are a sneakerhead’s dream, featuring a salmon maki roll-inspired colour palette complemented with striking rice prints, fishtail loops and even a pair of chopsticks.
“We build everything from scratch. So the only thing we use originally from Nike is the actual midsole – everything is still from scratch,” Damian said.
The ‘Sushi Sneaker’ designs are also modelled on one of the bestselling shoes of all time, the classic Nike Air Force 1.
“The Nike Air Force 1 is the most classic sneaker that ever existed since it came out in 1982,” Damian explained.
“Katy Perry has been seen in Air Force 1s – they’re an iconic staple.”
Speaking of joining forces with Menulog for the exciting project, Damian said, “My kids love Katy Perry, they’re always singing ‘Did Somebody Say Menulog’ around the house.”
“I love the whole quirky playfulness of the ad.”
For your chance to win one of three exclusive custom-made Katy Perry-inspired Menulog ‘Sushi Sneakers’. All you have to do is play Menulog Run on TikTok.
Just successfully complete the game in which each player aims to collect the food and dodge the trash, then post your recording to enter.
To play, simply move your head from side to side to dodge bins and catch food items like pizza, subs, ice-cream sundaes, and sushi as your delivery character races through the colourful Menulog world.
Plus, on top of the bespoke sneakers that are sure to be the crowning jewel of your sneaker collection, the winner will also enjoy a year’s worth of sushi, courtesy of Menulog.
Win Katy Perry-inspired custom sneakers by playing #MenulogRun now. T&Cs apply
https://www.youtube.com/watch?v=HiDU75V00YQ
