Tāmaki Makaurau Auckland independent music and comedy venues are receiving some support as part of a new initiative.
The Spark Arena Community Events Fund (SACEF) today announced a landmark venue support initiative, providing more than $100,000 in initial resource support to independent venues across the city centre.
The pilot programme is providing funding for high-spec, artist-facing equipment, including microphone packages, monitor wedges, and professional DJ gear, directly to the city centre venues “that serve as the incubators for Aotearoa’s next generation of headliners.”
“Live Nation acknowledges that the music community needs a healthy ecosystem of venues,” says Mark Kneebone, MD Live Nation. “Artists don’t start at Spark Arena; they start at places like Whammy and The Classic Comedy Club. By helping to upgrade the equipment in these rooms, we are ensuring local artists have world-class tools to develop their craft right here in the city centre. This pilot programme has shown us that the need is there and the impact is real.”
Initial beneficiaries of the 2025 intake include Whammy Ltd (major acoustic and audio infrastructure upgrades across its three-day complex); The Classic Comedy Club on Queen Street (fixed digital broadcast and post production system dedicated to live recording of comedy and events); Neck of the Woods on Karangahape Road (new industry-standard
The 2025 pilot programme specifically targeted independently owned venues in the city centre with a capacity of under 400 that focus on original live content.
Vincent Lipanovich, Director of Partnerships for Tātaki Auckland Unlimited, on behalf of the Spark Arena Community Fund Committee says, “Independent venues are where Auckland’s music and comedy scenes are grown, tested and shared with the world. This pilot backs the places that nurture emerging talent and keep our city centre creative, lively
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Tom Anderson of Whammy Bar adds: “This support from the Spark Arena community fund is huge for us. It means we can move past just ‘making do’ and start putting in the acoustic treatment and gear that these spaces deserve. Whether it’s a local act learning how to be a touring musician or an international pro playing an intimate 1 a.m. set, we’re making sure the vibe is there. Everything we do is driven by love for the community, and this allows us to actually build on that.”
Previous beneficiaries of the Spark Arena Community Fund include Tuning Fork’s Sounds Fun for Kids, Emerging Artists at Tuning Fork (Next On), Tāmaki Makaurau Senior Regional Kapa Haka Competition and Mana Moana.
